CAN WE JUST ASK: Influence - Has Expertise Become Redundant?
Whose responsibility is it to validate social media advice? Do we know the real sources of the information we consume online? Is true expertise and skill being overlooked in a world where social reach rules to roost? Or is the consuming public smarter than they are being given credit for?
Location: Lululemon Sweatlife Festival, Tobacco Docks, London